We've released A special commercial for the 40th anniversary of Kansai Altan and AkzoNobel Kemipol brands, which shape the industrial paint industry. Standing out with the motto "Art for Life", the advertisement film features many different sections from life, automotive paints to industry, from wood paints to small household appliances. The message of both brands that give color to many things in life for a more colorful world, is reinforced with the motto "40 Years on the Path of Art, 1000 Years on the Path of Life".
 
20 main actors and approximately 300 extras took part in the shooting, which lasted for 3 days at 10 different locations in İzmir. The production of the film, which bears the signature of IDEART, is undertaken by Kala Film, while Serter Tırmık sits in the director's chair.
Campaign Credits
Client: Kansai Altan, AkzoNobel Kemipol
Advertising Agency: IDEART
Director: Serter Tırmık
Production Company: Kalafilm
Music: Cenk Çelebioğlu 25m2
Post Production: Bando
Agency President: Turusan Çiner
Agency Coordinator: Aslı Çiçeksoy
Script & Copywriter: Seda Tanyeri
Creative Director: Cüneyt Uğurlu
Creative Group Head: Kurtuluş Fenercioğlu
Creative Team: Gökhan Erbaş, Akın Şenocak, Dilara Begisi, Ece Yılmaz, Osman Uysun
Customer Relations: Duygu Balcı
Content Team: Seçil Marangoz, Kadriye Çalım
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